Sony Pro needed to update their email design to a new responsive format. This project went through many iterations of low fidelity mockups to ensure the final template served the entire breadth of the Sony Pro communications.
Once wireframes were approved I created a modular template aligned to their clean brand standard. I optimized the layout to perform well across multiple mail clients, platforms, and devices. It now serves as the design template for all Sony Pro emails.
I also created the guideline documentation which detailed the best practices and example cases. Every element of the guidelines are designed to be flexible so they are easy for both designers and developers to work with.
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